Case 05 · BetBoom × expert Sheik · Tournament design & CRM
Arena Aviator
BRL 1M+ Above the Base's Record.
An experts tournament on Aviator, run with BetBoom and expert Sheik: from the tournament rules to the player journey, deposit validation and support.
BRL 1M+
Deposits above the base's historical level
500+
Qualified leads
BRL 20K
In prizes distributed
Champions
Sheik's team won, and the operation beat all previous results
What I did
From the rules of the game
From the rules of the game
to the last deposit.
- 1Designed the tournament dynamics
- 2Player journey with missions, levels and incentives
- 3AI-based deposit validation
- 4Base activation strategy and active inbox
- 5Coordinated a dedicated support team
Played by the rules
Responsible by design
- Self-excluded players removed from the tournament and every communication
- Clear prize terms published before the tournament started